Back Pars Auto Market

Privacy Policy

Last updated on August 25, 2026

Welcome to Pars Auto Market (“we”, “us”, “our”). We value your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website parsautomarket.com, including any other media form, media channel, mobile website, or mobile application related or connected thereto (collectively, the “Site”).

By using the Site, you agree to the terms of this Privacy Policy.

1. Information We Collect

We may collect information about you in a variety of ways, including:

a. Personal Data

Personally identifiable information, such as:

  • Name

  • Email address

  • Phone number

  • Mailing address

  • Payment details (via secure third-party processors)

  • Vehicle and auto parts information

  • User account credentials

  • ZIP code, where you provide one for a listing or to browse parts near you

a1. Location Information

To support local in-person meetups and the "parts near you" map, we collect and store ZIP codes: the ZIP a seller sets on a listing, and the ZIP a buyer sets as their own location. We convert each ZIP to the approximate geographic centre of that ZIP code area and store that coordinate.

  • We never publish a street address. The most anyone ever sees is a city, a state, and a map pin at the ZIP-code centre, never where you live or where the item is kept. Every listing in the same ZIP code shares the same pin.

  • How much of that a buyer sees depends on how the item can be collected. If a listing offers local pickup, its page shows the city, state and a map of the surrounding area, because a buyer has to know how far they would be driving before contacting you. If a listing is shipping only, its page shows the state and nothing else, for example "Ships from California": no city, no ZIP code, and no map. The city and ZIP are not merely hidden on those listings, they are not sent to your browser at all.

  • The "parts near you" map is the one exception. A map is a proximity tool and a pin has to be where the part is, so listings appear on it at their ZIP-code centre with their city named, including shipping-only listings whose own page shows only the state. Browsing the map close to a pin will therefore tell you the city a seller is in. It is still the ZIP-code centre and never a street address. If you would rather not appear at that level of detail, a listing is only ever plotted from the ZIP on it, which you control.

  • We do not track your device location. The "Use my location" button on the map asks your browser for a one-time position, uses it to centre the map in your browser, and does not send it to us or store it. You can decline it and type a ZIP instead.

  • Your location appears on your public profile as a city and state. The ZIP you set as your own location is used to sort and filter listings for you, and the city and state it resolves to are shown on your public profile so someone considering a meetup can tell roughly where you are. Your ZIP code itself, and the coordinate we derive from it, are never shown to anyone.

  • We may estimate your general area from your IP address. If you have not set a ZIP code, we may use your IP address to estimate the city you are browsing from, so the map opens somewhere useful instead of empty. This is only an estimate and is frequently imprecise. It is never saved to your account. Your stored location only ever changes when you enter and save a ZIP code yourself. These lookups are performed by a third-party IP geolocation service, and only the IP address is sent.

  • ZIP codes are resolved to coordinates using a public US ZIP code lookup service. Only the ZIP code is sent, never your name, account, or any other identifier.

You can change or clear the location on your account at any time. Removing it stops distance sorting and nothing else.

b. Derivative Data

Information our servers automatically collect when you access the Site, such as:

  • IP address

  • Browser type

  • Operating system

  • Access times

  • Pages visited

c. Cookies and Tracking Technologies

We use a small number of cookies and similar technologies, listed below so you can see exactly what is set and why.

  • Strictly necessary. A session cookie (pars_auto_market_session) and a security token (XSRF-TOKEN) that keep you signed in and protect our forms against cross-site request forgery. The Site cannot function without these, so they are always set.

  • Analytics. Google Analytics 4 (measurement ID G-X5Z29H5MJ9), which sets _ga cookies so we can count visits and see which pages and listings people actually use. Google acts as our service provider for this under Google's data processing terms. We keep Google Signals switched off, have no Google Ads account linked to the property, and have Google's product data-sharing setting disabled, so this data is used to measure our own site, not to target advertising to you elsewhere.

  • Payment and fraud prevention. On our checkout page, Stripe sets its own cookies (__stripe_mid, __stripe_sid) to detect fraudulent payments. These are necessary to take payment safely.

d. Global Privacy Control

If your browser or a browser extension sends a Global Privacy Control (GPC) signal, we treat it as a request to opt out of any sharing of your personal information for advertising, and we honor it automatically. In practice we do not load our analytics or advertising tags at all on those visits, so no analytics or advertising cookies are ever set. You do not need an account to do this, you do not need to contact us, and we do not keep a record of the signal itself. Only the strictly necessary cookies above are set.

e. In Our Mobile App

Our iOS app does not use cookies, but it does collect comparable information:

  • A push notification token, issued by Firebase Cloud Messaging (Google), so we can send you alerts about offers, messages, and orders. Google acts as our service provider in delivering these.

  • A random per-install identifier generated on your device the first time you open the app. It lets us count activity consistently before you sign in. It is not your name, your email, or a device serial number, and it is reset if you delete and reinstall the app.

  • In-app activity (the searches you run, the listings you open, and which results you tap) sent to our own servers so we can see what people are looking for and which parts are hard to find. This goes only to Pars Auto Market. It is not sent to any advertising network or analytics company.

  • Payment details, collected and processed by Stripe's software inside the app. We never see or store your full card number.

The app contains no advertising SDKs. We do not track you across other companies' apps or websites, and we do not sell or share what you do in the app for advertising.

2. How We Use Your Information

We use the information we collect to:

  • Facilitate the buying and selling of auto parts

  • Provide customer support

  • Personalize user experience

  • Improve our website and services

  • Send newsletters and promotional content (with your consent)

  • Prevent fraudulent transactions

  • Comply with legal obligations

3. Sharing Your Information

We do not sell or rent your personal information. We may share your information with:

  • Third-party service providers (e.g., payment processors, shipping partners)

  • Law enforcement or regulatory bodies when required

  • Business partners with your consent

  • In the event of a business transfer (e.g., merger or acquisition)

4. Data Security

We use administrative, technical, and physical security measures to protect your personal data. However, no method of transmission over the Internet is 100% secure.

5. Chat Monitoring & Fraud Prevention

To protect our users from scams, phishing, and fraud, messages sent through our in-platform chat are automatically screened for content that violates our Terms of Service, such as phone numbers, email addresses, links to external websites, off-platform payment requests, and known scam language. Messages flagged by these systems are blocked before delivery and are automatically reported to our trust & safety team, who may review the message content, the sender's account information, and related listing and transaction data to investigate and enforce our policies.

By using our chat feature, you acknowledge that your messages are not private as between you and Pars Auto Market and may be reviewed for safety, security, and policy-enforcement purposes. We do not use your chat messages for advertising, and we do not share them with other users beyond the intended recipient.

6. Data Retention

We retain personal data for as long as your account is active or as needed to provide our services, resolve disputes, enforce our agreements, prevent fraud, and comply with legal, tax, and accounting obligations. Transaction records may be retained after account closure where required by law. When data is no longer needed, we delete or de-identify it.

7. Your Privacy Rights

Depending on your location, you may have rights including:

  • Access to your data

  • Correction or deletion of your data

  • Objecting to or limiting certain uses

  • Data portability

To exercise your rights, please contact us at support@parsautomarket.com.

California residents

If you are a California resident, the California Consumer Privacy Act (CCPA, as amended by the CPRA) gives you the right to know what personal information we collect, to request deletion or correction of your personal information, to opt out of the "sale" or "sharing" of personal information, and to not be discriminated against for exercising these rights. We do not sell your personal information and do not share it for cross-context behavioral advertising. We also honor Global Privacy Control signals automatically, as described above. To exercise any of these rights, email support@parsautomarket.com with the subject line "California Privacy Request." We will verify your identity before fulfilling the request and respond within the timeframe required by law.

8. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices of such websites.

9. Children's Privacy

The Platform is intended for users who are at least 18 years old, and we do not knowingly collect personal data from anyone under 18. In particular, we do not knowingly collect data from children under 13 as defined by the Children's Online Privacy Protection Act (COPPA). If you believe we have inadvertently collected data from a minor, please contact us immediately at support@parsautomarket.com and we will delete it.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “Effective Date.”

11. Contact Us

If you have questions or concerns about this Privacy Policy, please contact us at:support@parsautomarket.com